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Brain-Based Learning (new 3rd edition) is a “WOW” Feast for Educators and Brain Junkies Alike
Why is This Flash News Bulletin Worth Reading?
This brand-spanking NEW edition of Brain-Based Learning is out! Here are just a few “wow” book gems. Did you know there’s a secretive brain chemical that boosts learner focus and long-term memory? In the book, you’ll discover the 3 simple (and quick)Â Â ways you can invoke it for free (pg. 15). You’ll learn the 5 worst teacher-led social shaming ideas you should never use (pg. 76). Did you know that your brain has “nearly magic” motivators you can use to mobilize and energize even the most lethargic student? (pg. 128). Get the three nonconscious factors (nearly invisible to the naked eye) that are “must-haves” for your toolbox. Use them and reap double digit returns on student learning! (pg. 148). The best part? You can read this book and apply learning the VERY next day! Insights will be jumping out of your brain F-A-S-T!
Why Believe What You Are Reading?
What makes this NEW edition so good? First you get the partnership of two hungry “brain junkies: Eric Jensen and Liesl McConchie. Liesl has been “on board” as a brain junkie for years, she writes the monthly Bright Brain Bulletin and is a borderline obsessive-compulsive researcher who LOVES to get the science right, every time. This book is all about updated neuroscience with practical applications you can use immediately.
Eric has been an invitation-only member of the largest organization of neuroscientists in the world, the Society for Neuroscience. In addition, he’s a member of the President’s Club at Salk Institute of Biological Studies, one of the top research facilities in the world. He’s written over 30 books on the learning and the brain. This rare team of “brain junkies guarantees that what you learn in this remarkable jewel is the real deal.
Can I Prove This is Evidence-Based?
Many authors claim to have an “evidence-based” book or program. But when you look harder, it fails the test. If this new book sounds “too good to be true” it’s not. In fact, any skeptic of our work is about to get a cold shower. Brain-based Learning has 344 recent, peer-reviewed references from many of top neuroscience journals in the world such as Nature Neuroscience, Journal of Psychopharmacology and Trends in Cognitive Sciences. Yes, you’ll get the real deal; evidence you can trust.
But wait! How does our evidence translate to the classroom? Together we have over 50 years of experience in education, so we know the real world. Plus, we used studies from the Journal of School Health, Contemporary Educational Psychology and Journal of International Education Research. As the judge would say, “Case closed!”
What Makes This Book Unique?
Yes, I can guess there are other “brain books” on your bookshelf at home. But answer this question honestly: “How many times a week (or month) do you go back and pull out one of your older so-called “brain books” and get a NEW nugget or juicy tidbit you can use?
If the answer is, “Not very often,” maybe there just wasn’t much in those books. After all, most so called “brain-compatible” books lack the juicy partnership of hard science and real-world depth. So, how does this NEW edition of Brain-Based Learning differ from all the other “brain-books” out there?
There are just three simple answers: evidence, relevance and value. First, the book is packed with clear, compelling, peer-reviewed evidence from the world’s top journals. We got the science right, so you can use it with confidence. Secondly, relevancy was critical to us because it is critical to you. What you learn you can use immediately. Not a single paragraph in the book is wasted on fluff. You get definitive answers in areas like motivation, lesson planning and classroom movement. You will immediately see and use what you learn in your next workday.
Why is it Time to Purchase this Book Now?
Listen, you could buy ten OTHER BRAIN BOOKS and still not get the quality evidence and relevant practical tools you can use the very next day. We know your money is important, so here is a way to understand this investment in your career: your book is about 200 pages and this will remain relevant for 5-10 years.
Let’s say it is only good for five. That means the book price of $36 but it is $7.20 a year (over five years) or sixty cents a month. If you cannot prioritize sixty cents a month for the next five years to grow in your career, I just don’t know what to say. By the way, I do think your career growth is worth) far more than $0.60 a month.
Deciding to buy a book like this also comes partly down to who are you? Maybe learning and growing your own expertise is just not that important to you. If it is not, I understand.
But maybe you’re different from most of your colleagues. You have a growth mindset and identify as a lifelong learner. This book helps you grow because there’s no “fluff” or “marshmallow” content here. These are insights, strategies backed by science, you can use tomorrow at work. That’s why it’s worth your time (and money).
How Do You Purchase this Book Now?
Of course I’ll suggest Amazon. For that, you can CLICK HERE.
You may also order it from the publisher, Corwin Press.  My guess is the price will be similar, though shipping should be factored in, too. CLICK HERE.
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